Eric V. Nielsen is a seasoned artist manager with a strategic approach to guiding musicians and creative talents toward their career goals. With over 30 years of experience in the music business, he has built a reputation as a dedicated, insightful, and innovative manager who specializes in nurturing younger artists. Nielsen’s expertise spans risk management, investments, data analysis, project management, and contract negotiation, providing a strong foundation for helping artists navigate the complexities of the industry while maintaining their creative integrity.

Nielsen’s journey in the music industry began with formal training at Berklee College of Music and the University of Cincinnati College-Conservatory, combined with years of voice and guitar lessons. However, his true passion emerged on the business side of music, where he leveraged his skills to benefit his clients. His extensive knowledge of branding, digital platforms, streaming strategies, and content creation allows him to effectively promote his artists. By utilizing data and analytics, Nielsen identifies new growth opportunities, ensuring that his clients remain competitive in the evolving music landscape.

Through his company, Dead Rose Management, LLC, and affiliations with Creek Music Group-Chicago and Music Addict LLC, Nielsen takes a hands-on approach, working closely with artists to shape their vision and develop tailored management strategies. His belief in personalized guidance has enabled him to work with a diverse range of artists, from emerging independents to more established acts. A member of the Recording Academy (NARAS) and both the US and UK chapters of the Music Managers Forum, Nielsen is sought after for his insights into cutting-edge music industry trends and platforms.